{"id":19,"date":"2022-04-14T05:56:36","date_gmt":"2022-04-14T05:56:36","guid":{"rendered":"https:\/\/hue.live\/blog\/?p=19"},"modified":"2023-03-18T21:44:55","modified_gmt":"2023-03-18T21:44:55","slug":"lehmann-maupin-collaboration-with-hue-live","status":"publish","type":"post","link":"https:\/\/hue.live\/blog\/lehmann-maupin-collaboration-with-hue-live\/","title":{"rendered":"HUE.LIVE + Lehmann Maupin | Collaborative works for artist Ashley Bickerton on the gallery’s new NFT platform, CollectAR\u2122"},"content":{"rendered":"\n

Teaming up with Hue’s<\/a> <\/strong>3-D artists where AR (Augmented Reality) takes a front seat, Lehmann Maupin’s latest NFT project showcases AR artworks sending collectors and gallery visitors on a tour through westside Manhattan.<\/p>\n\n\n\n

View Lehmann Maupin Viewing Room<\/a><\/p>\n\n\n\n

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(Actual AR screenshot from iPad)<\/figcaption><\/figure>\n\n\n\n

Starting at the gallery’s 24th Street location in New York, visitors are lead on an AR journey activated by QR codes posted on the facade adjacent to the gallery entrance.<\/p>\n\n\n\n

Click here for Google Map Tour<\/a><\/p>\n\n\n\n

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The New York Highline (https:\/\/www.thehighline.org\/<\/a><\/strong>) is the 2nd location where art hunters can view Ashley Bickerton’s AR artwork through any mobile device in app-less fashion using only your browser and camera.<\/p>\n\n\n\n

Book Free AR Demo<\/a><\/p>\n\n\n\n

Displaying on the elevated park is a unique 3-D version of the artist’s resin and stainless steel work suspended by climber’s ropes and carabiners hoisted to the buildings surrounding The Highline<\/a><\/strong>.<\/p>\n\n\n\n

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What would ordinarily be physically impossible, given the location and materials, the public can view the works by simply scanning a QR code which then opens their browser, regardless of device (iOS and Android) and without downloading an app.<\/p>\n\n\n\n

Walking south and exiting toward Little Island between 13th and 14th Street is the 3rd location of Lehmann Maupin’s AR tour. (https:\/\/littleisland.org\/<\/a><\/strong>)<\/p>\n\n\n\n

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Enter into Little Island proceeding to its boundaries you’ll discover, set over the Hudson River, Ashley Bickerton’s 3rd AR installation viewable atop the amphitheater.<\/p>\n\n\n\n

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(Actual AR screenshot from iPad)<\/p>\n\n\n\n

Needless to say, installing such a massive floating sculpture on the Hudson River comes with a string of complexities one would avoid, however HUE.LIVE<\/a> <\/strong>makes this augmented reality experience possible.<\/p>\n\n\n\n

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At Hue Network, Inc. <\/a><\/strong>we not only pursue the visual replication by conversion of physical artworks in the real-world into 3-D augmented reality, but we strive to push the limits of technologies in order to provide new experiences for artists and their collectors.<\/p>\n\n\n\n

For the sale of the NFTs, Lehmann Maupin partnered with Nifty Gateway owned by Gemini\u2019s Tyler and Cameron Winklevoss, which can be viewed here<\/a><\/strong>.<\/p>\n\n\n\n

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HUE.LIVE<\/a> <\/strong>is a platform not only for artwork display via AR, but a powerful Sales Tools for Art Galleries and Advisories.<\/p>\n\n\n\n

If you’d like to learn more about how to utilize the power of AR for your art business practice, please email ar@hue.live<\/a> <\/strong>and ask for a demonstration.<\/p>\n\n\n\n

Book Free Demo<\/a><\/p>\n\n\n\n

Watch Video<\/a><\/p>\n\n\n\n

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Looking to increase Art Sales?<\/strong><\/p>\n\n\n\n

Get in touch with our Sales Team on how-to- use AR and the HUE.LIVE platform to streamline your sales process.<\/p>\n\n\n\n

Contact Us<\/a><\/p>\n\n\n\n

\"\"<\/figure>\n","protected":false},"excerpt":{"rendered":"

Teaming up with Hue\u2019s 3-D artists where AR (Augmented Reality) takes a front seat, Lehmann Maupin\u2019s latest NFT project showcases AR artworks sending collectors and gallery visitors on a tour through westside Manhattan.<\/p>\n","protected":false},"author":1,"featured_media":54,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,4],"tags":[],"class_list":["post-19","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-collaborations","category-news"],"_links":{"self":[{"href":"https:\/\/hue.live\/blog\/wp-json\/wp\/v2\/posts\/19","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hue.live\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hue.live\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hue.live\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hue.live\/blog\/wp-json\/wp\/v2\/comments?post=19"}],"version-history":[{"count":10,"href":"https:\/\/hue.live\/blog\/wp-json\/wp\/v2\/posts\/19\/revisions"}],"predecessor-version":[{"id":153,"href":"https:\/\/hue.live\/blog\/wp-json\/wp\/v2\/posts\/19\/revisions\/153"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hue.live\/blog\/wp-json\/wp\/v2\/media\/54"}],"wp:attachment":[{"href":"https:\/\/hue.live\/blog\/wp-json\/wp\/v2\/media?parent=19"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hue.live\/blog\/wp-json\/wp\/v2\/categories?post=19"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hue.live\/blog\/wp-json\/wp\/v2\/tags?post=19"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}